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Past COREageous Entrepreneur Blog Posts

Find Your Sweet Spot

Finding the best location (your sweet spot) for getting work done is a MUST for many of my clients. Julian, from, Chicago says, “I’m most focused and productive when I’m surrounded by focused and productive vibes.”  This is where a library, a bookstore cafe or a...

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How “Hyperfocus” and “Flow” Differ

ADHD “hyperfocus” and the "flow" state share some similarities, but they also have distinct characteristics and underlying mechanisms. ADHD Hyperfocus: Hyperfocus is unique to people with ADHD. It is often described as an intense, often involuntary focus on a...

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Be Up Front with Investors

When pitching your product to investors, know that they are looking for founders they can trust. They will be on the alert for any inconsistencies in your story. Owning up to a mistake or exposing the truth of a setback can work in your favor. I was asked to review a...

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The Confidence Factor

Talia D. a wannabe COREageous entrepreneur from Bloomington, Indiana writes: I wrote up a business plan for a service startup, hailed by my professors and my mentor as ‘a winner.’ But they advised that I need to be more confident in myself to pull it off. How do I...

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The Confidence Factor

Talia D. a wannabe COREageous entrepreneur from Bloomington, Indiana writes: I wrote up a business plan for a service startup, hailed by my professors and my mentor as ‘a winner.’ But they advised that I need to be more confident in myself to pull it off. How do I...

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How to Speak “Follow Through”

How to Speak “Follow Through”

We’ve all been there – making promises to ourselves and others with the best of intentions, only to find that they often fall by the wayside. The gap between our words and actions can be vast for many reasons. But just as language can stall us, using the language of follow through can spark action. Here are some ways to shift from the “language of broken promises” to “the language of follow through.”

“I’ll get around to it.” Translation: “I have good intentions without a clear plan of action.”  Instead, use the language of follow through and say:  I’ll break down this task into manageable chunks and schedule a chunk a day over the next week, so by Friday it’s done.

“I’ll sleep on it”: Translation: I may need time to think, but it also allows me to procrastinate. Instead, say: This decision will take some thought. However, it is time sensitive. My deadline for gathering the information I need and reflecting on it is tomorrow morning at 11:00.

“I’ll add it again to my calendar” Translation: Sure, I will. Merely scheduling a less desirable task doesn’t guarantee it will get done. Instead say: I need to think about what obstacles are preventing me from taking on this task and eliminate them. From there I block off a specific day and time for this task and treat it as a non-negotiable appointment.

“I’ll plan on it”: Translation: ‘Plan’ means to think about doing it someday but not today…or tomorrow even. Instead, say: That phone call is important but uncomfortable. It needs to happen by 5:00 today. At 4:00 I’ll write down the talking points and prepare for the different reactions I may encounter.

“I’ll consider it”: Translation: A polite way to defer decisions. Instead, say I’ll set a clear timeframe, between Friday and Sunday to look over the material, compare prices and take action    Monday morning by 8:00.

Speaking “the language of follow through” requires more than just good intentions; it demands a strategic and disciplined approach. By transforming worn-out phrases into actionable steps, you can bridge the gap between what you say and what you do. Remember, success is not just in the promise but in the persistent effort to turn those promises into reality. So, let’s move beyond the language of broken promises and learn to speak “follow through.”Need help turning broken promises into action? Visit and click on “Tools” for the 80→20 NoCrastination Tool – it’s free

Give and Take in Business

Give and Take in Business

Rahul from Toronto writes: Rebecca, I’m part of group of aspiring entrepreneurs who help each other with their startup ideas. Because people see me as a good writer, they constantly sending me drafts of their work and I gladly edit them. But when I ask for help with market research or my value proposition, topics in which they are more educated than I, the assistance is lukewarm. I tend to be “a pleaser” and hope by giving, I will receive. When this doesn’t happen, I get resentful. I want to stay in this group and continue to share my expertise, but how do I get the help I need to succeed?     

Rahul, by offering your editing skills, you have the opportunity to build strong and healthy relationships with these people who may help you in the future. To avoid burnout, resentment and for the sake of your venture, you must accept the importance of reciprocity.

While giving is crucial, it’s equally important to recognize your own needs and advocate for yourself. There is no merit in being a “doormat.”  Are you using “pleaser” language, verbally or non-verbally, that invite constant requests? Are you too available to the takers?

Perhaps you can reiterate the importance of win-win collaboration to your group. Before you accept another editing request, clarify some specific questions for which you need direction. If your requests are too open-ended or mentally overwhelming, even the givers in the group will retreat.

In the intricate dance of business, success is often found in the ability to be a giver and a taker Ultimately, finding harmony in embracing both roles can lead to a more well-rounded and successful approach to business. I suggest you read Give and Take – Adam Grant

Need help harmonizing “give and take?” Contact me at Visit





Are you Conflict Avoidant?

Are you Conflict Avoidant?

In every martial arts class I took, my instructors always made clear: “Avoid a fight whenever possible. Don’t put yourself in bad situation where you have to fight. “

That is good advice for founders too! In certain situations, avoiding unnecessary conflicts can contribute to a positive and cooperative environment. However, when conflict avoidance delays decision-making, prevents the resolution of important issues or leads to suppressed tensions, it can jeopardize a startup.

Knowing this, COREageous founders need to identify and resolve issues with conflict avoidance early in the game. Do any of these roots of conflict avoidance resonate with you?

Fear of Confrontation: Some people may be afraid of direct confrontation and the potential negative emotions associated with it. They might fear rejection, criticism, or damage to relationships.

Prefer to Please:  People who value harmony and peace may avoid conflicts to maintain a positive and peaceful environment. They prioritize smooth relationships over addressing issues.

Low Self-Esteem: Individuals with low self-esteem may avoid conflict due to a fear of not being able to handle it well or feeling inadequate in dealing with disagreements.

Lack of Communication Skills: A person may avoid conflict if they feel they lack the necessary communication skills to express themselves effectively or to navigate disagreements successfully.

Cultural or Upbringing Influence: Cultural norms or upbringing can play a role in shaping one’s approach to conflict. In some cultures or families, avoiding conflict may be seen as a virtue.

Avoidance of Emotional Discomfort: Conflict often involves emotional discomfort, and some people may go to great lengths to avoid these uncomfortable feelings, choosing to keep the peace instead.

Past Negative Experiences: Previous negative experiences with conflict resolution, such as unresolved conflicts or negative consequences, can lead individuals to avoid similar situations in the future.

Lack of Assertiveness: People who struggle with assertiveness may find it challenging to express their needs, opinions, or concerns, leading them to avoid conflicts rather than confronting them.

Entrepreneurship is fraught with healthy and negative conflict. Seek out counseling or coaching to learn how to work constructively with conflict. Visit

Follow Up Fears: Don’t Let Opportunities Slip

Follow Up Fears: Don’t Let Opportunities Slip

As business owners, it’s a good idea to remember what it’s like to be a customer.  As customers we’ve all known the frustration waiting days and weeks for a return call. Our trust in the company or the person we were dealing with dips. Their delay makes us question their competency. We feel less important to them and let down when promises aren’t kept.  The longer we wait for a response, the more these feelings fester. Frustration turns into disgust, and we tell others all about it.

Why would you let your customers have that kind of experience?

A 2021 study cited in the book “Be a Unicorn” looked at a survey of >5.7 million leads to determine which ones were most likely to convert into a sale:  The ones in which the rep responded to in <5 minutes! Otherwise, the chances of converting them dipped by a factor of 8!

Here are some of the most common reasons founders do not follow up with customers:

  • Forgetfulness or disorganization (misplaced the documentation)
  • Conflict Avoidance
  • Rejection Sensitivity
  • Having to say “No”
  • Having to apologize
  • Admitting that you lack the resources to solve their problem

All of these are solvable reasons for not following up. Most are based on fear. If you take no action to manage these fears, then you have good reason to fear your bottom line.

Check out this article:  (16) Facing the Fear of Follow-Up | LinkedIn

CoreCoaching can help. Visit

Your Personal Manifesto

Your Personal Manifesto

At the close of 2023, you may be elated, neutral or downright discouraged with your venture’s progress. This post is for those who find themselves more often in the last 2 buckets of “blah.” The more we stay in “blah” the more we strengthen that brain circuit of negativity.

What can you do to weaken that circuit of negativity and, instead, strengthen the circuit of doing and possibility?

Create your personal manifesto. It is a statement of commitment. Complete these sentences and post them in a place to reinforce your “WHY.” Visit your manifesto every morning to reinforce your intention to take action. Read it aloud or silently. You may record it and play it as you prepare for your day. Speak it aloud to others as a way of holding you accountable to your commitment.

My purpose in doing the work, including the boring, tedious stuff is to___________.

My mission is to___________.

I have taken on this challenge because____________.

I have to give myself credit for____________. 

My response to the inner critic is to  ____________.

I’ll be kind to myself by _________________.

I’ll reward myself for meeting today’s challenges by____________.

Before I go to bed tonight, I will assess my progress and how I can improve tomorrow. I will visualize my best self, working through tomorrow’s challenges with vigor.

Some people rely on external reinforcers to make big things happen. Others look internally ─ they pray, journal, or talk to themselves.  Your personal manifesto is a powerful combination of all three. Give it a try.

Share your entrepreneurial conundrums with The COREageous Entrepreneur family of subscribers. Email me at I will post my solutions.