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and on time.


Schedule Your Sessions with Rebecca Shafir

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College CORE Reviews

Our family wants to thank you for helping Jonas experience success on many levels this semester. Midterm is usually a down time for all of us, but this year it was a time to celebrate – terrific grades! More than grades, you taught Jonah how to step back and solve problems and advocate for himself. Even my husband is using your methods to be a better CEO. Alison K. Beverly,MA

College CORE Reviews

We are amazed at Jeffrey’s successful return to college this semester. His ADHD is still a challenge, but it is so much more manageable since working with you. Probably the biggest gains are from his “self-leadership” practice with you. He is accountable and responsible and no longer a procrastinator. We are very happy with his success. Gratefully. Greg S. Boston,MA

College CORE Reviews

Rebecca, Thanks for making our family’s holiday a very happy one. Brian came home with a high B average at midterms! What a change from last semester. Keeping him calm and organized was such a game changer for him. He appreciated your check in calls as they gave him much consolation and support when it came to test time. Brian is having an easier time advocating for himself and studying more effectively for tests. Our whole family appreciates what you did for him. Many thanks! Jennifer B. Fort Collins, CO

CollegeCORE Coaching Program

with Speech/Language Pathologist and Executive Function Coach,
Rebecca Shafir M.A.CCC

Hallowell Center MetroWest • (978) 287- 0810 or (978) 255-1817

CollegeCORE Coaching (by phone, Skype or in person) helps high school upperclassmen and college students conquer the most common problems associated with ADHD or Executive Dysfunction. Rebecca provides effective, practical and non-medication solutions for getting things done well and on time. She has worked with ADHD students and entrepreneurs for over 20 years.  Rebecca’s coaching and training approach builds the core skills and routines that enable success in school and greater marketability for the workplace.

If you are an upperclassman in high school or a college student wanting a strong start and finish to the academic year, consider CollegeCore Coaching. Build a strong core of personal skills and routines for success in school and for life!  I have many creative ways to cultivate new habits and mindsets for getting work done, done well and on time. My methods are research-based and time-tested. CollegeCore Coaching is one-on-one coaching customized to your needs which may include:

  • Distraction control. Learn how to shift at will from distractions to a high state of focus and sustained concentration.
  • Managing effective use of time
  • The 80/20 approach for ending procrastination
  • Strengthening attention and concentration skills
  • Study strategies that work for your kind of brain
  • Managing sleep and exercise for optimizing attention and getting work done.
  • Self-advocacy. Asking for help when needed, seeking alternative resources, learn the value of “friendly persistence” and the ability to connect with “difficult” teachers.
  • Setting reasonable, attainable goals and how to achieve them
  • Enhancing critical thinking, decision-making and verbal expression.
  • Emotional self-regulation to help you move swiftly from a problem to solution mode.
  • Unrelenting motivation for achievement.  

When these core pieces are in place, you are more enabled to utilize top-down strategies and tactics for enhanced productivity and efficiency. Without a strong core, top down methods won’t stick. It takes more than courage to take on challenges – it takes core! Get COREageous!

How CollegeCORE Coaching works

The process begins with a complimentary 15-20 minute inquiry call with Rebecca. Call to set up that inquiry session (978) 287-0810 or (978) 255-1817. This is a brief discussion to answer questions about the program and to determine whether the CollegeCORE coaching approach is appropriate for the student.

A 90 minute meeting (in person, Skype or phone) follows to get background information, identify personal strengths, establish personal objectives, deadlines (if imposed) for improvement, and to determine best approaches. $350.00

Based on that meeting an action plan is created and the frequency of coaching sessions is determined. The goal is to identify the best starting point(s), select a couple small steps that are fairly easy to implement consistently that will yield some early and notable results. These new routines become habits.  Minor adjustments are made along the way. For some, the compound effect will work best, for others a multi-target approach is better. The process is customized to the student and his/her needs. Coaching Sessions may be reimbursable through your insurance. Sessions may be 1-3x a week; duration and frequency is determined by Rebecca and the student. Progress is addressed at each session. As the gains become more consistent and the student more independent, the coaching sessions wind down. Check-in sessions are monthly or bi-monthly, then every six months or as needed.

To set up a CollegeCORE inquiry session or to make an appointment with Rebecca Shafir, contact the Hallowell Center in Sudbury MA at (978) 287-0810 or her West Newbury office (978) 255-1817 to schedule sessions in person or by phone or Skype. Sessions are $150/hr and may be reimbursable through your insurance.

Why the CORE in COREageous?

Entrepreneurship is the lifeblood of the American economy and many other growing global economies. It is a harrowing roller coaster ride to success. Entrepreneurship is a treacherous and grueling test of a founder’s mental and physical core. You will read why, I believe, it takes more than passion, commitment, knowledge and courage to be an entrepreneur – it takes core.

Read More!

How my CORE Four Coaching Program came to be…

My family of entrepreneurs stretches back a few generations. In the 1920’s my great grandmother was the first founder in the family (as best as I know), buying and selling parcels of farm land in what is now South Holland, Illinois. After the Great Depression in the 1930’s, my grandfather started his own construction business in a tiny, tucked away office in his basement (as a kid I loved playing with his adding machine and piling up receipts pulled from the tiny compartments in his roll top desk). He built over half of the houses in Homewood, Illinois by 1964.

Read More!

CORE Four Executive Function Coaching & Training

for Entrepreneurs with ADD/ADHD, Attention Deficit Traits, executive functioning difficulties or any self-starter wanting to be more productive and efficient. 

Rebecca Shafir M.A.CCC, author, speech/language pathologist and coach with over 25 years experience helps business people and entrepreneurs with ADD/ADHD move forward with their projects. The CORE Four method trains the four skills and routines needed to excel as an entrepreneur:

  • Emotional flexibility
  • Focus and Follow Through
  • CORE Four Executive Function Coaching & Training - Rebeccca ShafirCommunication Competence
  • Shark Readiness (presentation skills)

We start with a 90 minute interview (in person or via Skype) and build a customized plan designed with your personal objectives in mind. Sessions are scheduled as needed. Sessions range from 15 minute check in sessions to 60 minute working sessions. Your objectives may include:

  • Managing procrastination
  • Emotional self-regulation
  • Improving attention, focus, learning and memory
  • Organization
  • Time management
  • Planning and prioritizing activities
  • Getting started and following through
  • Mindful Listening
  • Speaking with Power and Persuasion

Sessions are offered in person at the Hallowell Center in Sudbury, MA or in West Newbury, MA, or by phone or Skype.  Call (978) 255-1817 or Contact Rebecca  for a complimentary inquiry or call to learn more about The Core Four approach.

CORE Four Reviews

We are moving forward and working better as a team, thanks to you and mindful listening! Jenna and Erik are more confident in their presentations ( thanks to the presentation coaching session) nand it’s paying off in new business for us. Hope to work more with you in the future. Sarah H. Cambridge, MA

CORE Four Reviews

I wanted to get back to you and let you know your self-leadership work with me has paid off. I continue to work on my focus, saying “no” and keeping to the schedule. We are meeting deadline and our angels are pleased with the turn-around. Every young founder should take your COREageous coaching to sharpen their game. COREageously yours, Devon P. Portsmouth, NH

CORE Four Reviews

After working with more than a few startup coaches, your guidance was the most productive. I’d say that what helped me the most was how you helped me manage my distractions. I still do my concentration exercises everyday and WOW what a difference. Thank you and Happy New Year! Joe V. Boston, MA

CORE Four Reviews

Rebecca, thank you for coaching our team to communicate more effectively within our team and with our customers. Our revenues soared this last quarter and the staff attributes the lift to your good work. Dan. L. Chicago, IL

CORE Four Reviews

Rebecca, many thanks for getting to the root of my procrastination!  I left every session eager and motivated to get stuff done. Your 80/20 is the “bee’s knees!” I got the promotion, I’m happier now and less stressed, now that I’m more efficient. Your methods have also helped my son who is a lot like me! David S. Sudbury, MA

CORE Four Reviews

Thank you for coming to our Future Entrepreneurs conference last week. Your presentation and mini-coaching gave our students lots to work with. The biggest takeaway and eye-opener for our group was how powerful one’s vocal image is to convincing investors. When money is tight, the voice must be right! Prof. Donald G.

CORE Four Reviews

Hello Rebecca, You’ve been a huge positive influence on me and my progress!! I’m thankful for you! It’s all about CORE! I’m also using what I’ve learned from you and am helping my clients to be more productive. Jerri Toronto, Canada

CORE Four Reviews

Thank you Becky! Your CORE four coaching presentation to my staff was awesome! They are already moving forward and supporting each other. The payoff is with the communication on the job and the speed in which we are moving along.  We are already anticipating our check up session in December. Ron B. Chicago, Illionois

CORE Four Reviews

Becky, from the start I knew you could help me and you have…immensely! I’ve tried other coaches, but you understood me best. My new skills and routines have stuck and there’s no going back. Many thanks again. Rita C. Dallas, TX

CORE Four Reviews

The Core Four coaching gave me what my mountain of self-help books couldn’t. I’d still be looking for management gurus and loading up on meds if it wasn’t for you. I’ve “got core” and I’m moving forward thanks to you Becky. Evan G. Boston, MA

CORE Four Reviews

Rebecca, your Core Coaching enabled me to take on some pretty scary challenges with this startup. Probably the most helpful was the emotional control piece. For me, getting my thinking brain in control of my emotional brain was the real game changer for me and my new business. I’m making better decisions and happier for it! Dave B. Providence, RI

CORE Four Reviews

Courage I had, Core I didn’t have. Your core training helped me get back on track with the grunt work needed to get my pet care business off the ground. It’s been 4 months now, and I’m on time, on target with my to-do list, and in the black for the first time! Thank you Rebecca! I will keep you updated with more boasting to come. Larry D. Providence , RI

CORE Four Reviews

Your COREageous core training last month was a “jumpstarter” for my staff. We all agree that the results are paying off big time – even our customers notice the greater efficiency. Most appreciated was the segment on new ways to manage anxiety and procrastination. Other speakers have given us some good tips, but making it happen is what you did for us. Procrastination lost us over a million dollars last year, so we are 80/20 in 2015! Dean B. Cambridge

CORE Four Reviews

Working with you has been life changing. Your “core” work has paid off, not only for my business but for my family. It’s great to have the confidence and mental stamina to stay productive. Dan H. Arlington, MA

CORE Four Reviews

Rebecca, thank you for working with Walter. You saved our business and he feels so much better about himself when he’s meeting deadlines.Love the 80/20! Dierdre J. Boston, MA

CORE Four Reviews

Rebecca, after so many years on meds that didn’t work, your Core Four approach was a relief. Your coaching changed my brain naturally, and even though I still get distracted, at the end of the day I’m getting more done. Karyn M. Weston, MA

CORE Four Reviews

Your Core Four hit all the right targets for our team. Best of all were the new ways for handling the stress and for getting things done – done well and on time! Jay L. and My Associates Cambridge, MA

Key Take Aways:

  • which mental and physical exercises to use to best reveal your best vocal image
  • what verbal and non-verbal dynamics best augment your style and personality and which to do away with
  • Specific ways to practice these techniques and how burn them into muscle memory

Speaking with Power and Persuasion: Voice Coaching for Business Professionals

Instructor: Rebecca Shafir M.A.CCC

Your voice speaks volumes about you, more than what you have to say. In 8 seconds or less your average prospect will determine whether or not you are worthy of their continued attention and investment. The essence of trust, motivation, persuasion and passion are carried by the sound of your voice, the clarity of your speech and how you move.

Why sabotage yourself, your product or your brand with a lackluster delivery? Rebecca will teach you or your group the techniques used by political candidates, radio/TV personalities and the top sales pros in the country.

Here’s how it works:

There is a range of customized approaches. For example, each student can obtain a personal baseline assessment (see below). Coaching is interactive in a lecture/demonstration/application format. Each student gets one-on-one coaching in front of the other class members or in private. Sessions can range from 2 – 4 hour sessions with a follow session for maximum benefit. Fees are based on the size of the group and services requested.


  1. Baseline session – assesses one’s current level of presentation skill, identifies personal objectives, and analyzes audience feedback, review of videos (if available), a baseline recording and voice analysis.
  2. Coaching sessions (in person, by phone or Skype) per hour 1-2 times a week or once every other week depending on deadlines for improvement. Consistency is key! The average numbers of sessions are 4-8.

EARS Reviews

EARS Reviews

Saturday’s EARS session was perfect! You were brilliant! I felt a huge sigh of relief driving home as did Julia. She seemed so validated and content with her newfound discovery about her ADHD and how to allow her talents to flourish and manage the less helpful aspects. Even the segue into our medication appointment was made easier because of you! Thank you so much!!! Sharon S. Wakefield, MA

EARS Reviews

Rebecca Shafir’s EARS program is a brilliant and effective executive function training program focused on emotional regulation and independent problem solving. Results have been life-changing for the students and their parents. Rebecca helps students emerge from academic troubles by teaching them skills and habits of the most successful people I know. Dr. Edward Hallowell

EARS Reviews

This is our 3rd week in the EARS program and the results have been terrific. Rebecca has approached my son’s school performance issues in a light he will accept – positive problem solving! With the new routines are coming new habits. We ( my wife and I) are able to go back to being supporters instead of naggers. Ben C. Boston, MA

EARS Reviews

The EARS program got to the heart of my son’s executive dysfunction by targeting his anxiety. We spend hundreds on coaches who noted the problem but couldn’t change it. Rebecca did! In fact, our whole family uses her stress management methods and we are better for it. EARS has been a life-saver for us. Jillian C. Lexington, MA

EARS Reviews

We have great news – RJ finished with two B pluses! He was accepted on Monday as a full time Bio major! We are all beyond excited for him! Thank you so much for your EARS assistance this past summer and fall and helping him get to this place. Mary D. Amesbury, MA

EARS Reviews

After flunking out of college twice with tutors, Rebecca Shafir’s EARS program was our son’s last chance to “get it together.” This semester he earned a B+ average and we are thrilled. He’s working towards A’s next semester – we can’t believe the change. Thank you Rebecca! Larry and JOan K. Natick, MA

EARS Reviews

Rebecca, we are writing to express our thanks for helping our daughter Jenna return to school in January. We could no longer tolerate her chronic procrastination and disorganization resulting in failing grades. She’s well on her way to becoming an independent and successful adult and we thank you and the EARS program immensely. Susan and Richard P. Wayland, MA

EARS Reviews

Thank you for helping Alex through a very tough junior year. Probably the most valuable skill you taught him was to advocate for himself. He’s less stressed when he gets clarity and direction and that alone has impacted our family immensely. We learned a lot too! Thank you ever so much. Kelly and Mark V. Newburyport

EARS Reviews

Our thanks to you for teaching Max how to study! Getting him to do his homework without our intervention was huge, but learning how to study in your creative ways was a game changer.  I wish I had known these tricks when I was in school! Paul G. Burlington, MA

The Emergency Academic Recovery System (EARS)

EARS make students successful adults.

EARS trains students (grades 7-10) to manage emotions, problem-solve, and how to work smarter not harder to get things done – the skills of successful people.

Rebecca Shafir’s EARS program is a brilliant and effective executive function training program focused on emotional regulation and independent problem solving. Results have been life-changing for the students and their parents. Rebecca helps students emerge from academic troubles by teaching them skills and habits of the most successful people I know.
Dr. Edward Hallowell

If your student is under-performing academically, overwhelmed with school work and wanting to do better, maybe now your student is “all EARS.”

Rebecca Shafir - Mindful Communication

Rebecca Shafir – Mindful Communication

EARS turns failure on its head, making academic problems an opportunity for growth rather than a reason to despair.  With the guidance of an EARS coach, students acquire habits and skills of success that will sustain over a lifetime.

The EARS program is administered by Rebecca Shafir M.A.CCC, speech/language pathologist at the Hallowell Center and in West Newbury, author and EARS founder.

Who can benefit from EARS?

EARS succeeds best with middle-school to sophomore age students who are motivated, trustworthy and “change-ready.” Students with a diagnosis or symptoms of ADHD, executive dysfunction, post-concussion syndrome, anxiety or learning disability are good candidates. It’s good to have a parent or caregiver as a “behind the scenes” support for the student’s progress.

The EARS grads of today are the successful entrepreneurs of tomorrow.

Executive functioning is the bedrock of entrepreneurship. An Entrepreneur must rely on him/herself to independently plan, manage stress, initiate and follow through with tasks. Very bright and creative older “wantrepreneurs” regret not acquiring these skills earlier. EARS helps future entrepreneurs learn the skills now that they’ll need later.

 How does EARS work?

Our work begins with a 90 minute intake session, preferably in person or via Skype. The goal of the intake session is to establish a positive problem solving partnership and to identify specific starting points for change.  The intake process begins by identifying the strengths of each student that support change (i.e. sports experience, resilience, achievements, positive traits etc) and the resistances or weak links that have deterred success. A customized course of action with specific objectives is designed by the student, the caregivers and the EARS coach.

Mindful Communication

30 or 60 minute sessions 1-3x a week are set up. The number of sessions or the time spent per session can be extended depending upon several factors, but to keep “the end in sight” we focus on keeping the time commitment to 10 sessions or less. The sessions can be in person, via Skype or by phone. First, attention is given to the student’s environment: the physical setting for study, caregiver influence, school accommodations and incentive systems.

Once the above is addressed, we start facilitating change from the outside in, making adjustments that provide some “almost instant” gratification, have the greatest impact and are easiest to sustain. Enhancement of sleep, diet and exercise, and responses to stress can ease functioning overall. When students used to failure start to sense positive changes early on, they are more willing to accept next steps.

As the student’s self care and environmental supports are in place, he or she will be more enabled to engage in problem solving the logistics of planning and efficiency. These include taking small steps towards establishing routines for managing homework and study, and for preparing the night before to make the morning smoother. We target study skills based on the most updated research on effective cognitive processing for different kinds of minds. When routines become habits, the automaticity bypasses the dependence upon a high level of executive functioning (and caregivers!).  Use of electronics is to achieve our goals is limited to avoid distraction.

The student learns strategies that prevent procrastination and encourage more realistic self-talk and reinforcing strategies. Students are taught ways to monitor their progress, independently troubleshoot sticking points and make needed changes. Reporting schedules with the EARS coach are set up for consistent and frequent communication. Progress is monitored weekly via student, teacher and caregiver (if appropriate) feedback.

A stellar report card may spell success for many signing up for the EARS program, but for some, the greater success will be achieved in the form of self-discovery — understanding and accepting oneself, becoming open to new ways of looking at challenges, and in some situations, choosing a more appropriate educational or career path that could save them time and money down the road.


$350 for the 90 minute intake and planning session.
$150/hr or $75/half hour coaching sessions.

For more information on EARS or the CollegeCore coaching program at the Hallowell Center in Sudbury or the office in West Newbury, MA, Email or call Rebecca Shafir at 978 287 0810 x117 ,  or 978 255 1817.

Summer CollegeCORE Coaching

If you are an upperclassman in high school or a college student wanting a strong start and finish to the academic year, consider CollegeCore Coaching. Build a strong core of personal skills and routines for success in September. Whether you are taking summer school or not, there are many ways to cultivate new habits and mindsets for getting work done well and on time. CollegeCore Coaching is customized to your goals which may include:

  • Distraction control The ability to shift at will from distractions to a high state of focus and concentration and sustain that focus for a reasonable amount of time.
  • Making and adhering to a schedule; accounting for how you spend your time
  • Strengthening attention and concentration skills
  • Good quality sleep and regular exercise timed right for optimizing attention and getting work done.
  • Self-advocacy. Asking for help when needed, seeking alternative resources, being persistent, and the ability to connect with “difficult” teachers. This is Introvert-friendly training!
  • Enhancing critical thinking  and verbal expression.
  • Emotional self-regulation to facilitate problem-solving and decision-making.
  • Unrelenting motivation for achievement.  

When these core pieces are in place, you are more enabled to utilize top-down tools for time management, study, working memory, planning and executing tasks. Without a strong core, top down tools and strategies won’t stick. It takes more than courage to take on challenges – it takes core!

CollegeCore Coaching is a one-on-one, personalized program for high school juniors and seniors on a college track and for college students returning to school in the fall. Sessions are in person or via Skype. For more information, please call me, Rebecca Shafir, speech pathologist  and executive function coach at the Hallowell Center (978) 287-0180 x117 or (978) 255-1817.

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